Mobilitas Group is pleased to announce the acquisition of the Product Sales Division of NRS Healthcare, including its flagship consumer brand Complete Care Shop, one of the UK’s largest online retailers of mobility aids and daily living products.
This is a pivotal move toward realising our vision: a connected, customer-first mobility ecosystem built on trust, choice, and accessibility as the starting points.
The Product Sales Division of NRS Healthcare brings to the Mobilitas Group:
- A catalogue of over 13,000 products, from basic daily living aids to complex assistive technologies.
- A highly experienced team, with deep knowledge in the mobility industry.
- A strong D2C presence via the trusted Complete Care Shop brand.
- Opportunities to leverage established connections to public sector frameworks, private wholesale partnerships and export markets.
- The same uncompromising standards of operational excellence we cultivate in all of our brands, including BHTA membership and adherence to the Trading Standards Institute’s Code of Practice.
This acquisition covers only the Product Sales Division. All other NRS Healthcare operations, including ICES and TECS, remain entirely separate from Mobilitas Group.
Founded in Nottingham in 1947, NRS Healthcare has a long-standing legacy of supporting independent living. Mobilitas Group is proud and honoured to preserve that mission, ensuring continuity for customers and safeguarding the expertise of the NRS Product Sales team.
“We didn’t want to see a company with such rich British heritage simply disappear,” said William Harrison, co-founder of Mobilitas Group.
“Its 75-year history in supporting people’s independence is a legacy worthy of protection, and we’re proud to step in and ensure their customers continue to receive excellent service while unlocking new growth opportunities for the business.”
Mark Baumann, Sales Director for NRS Healthcare’s Product Sales Division, added:
“In joining forces with Mobilitas Group, we are strengthening our commitment to providing high-quality, innovative products that empower people to live independently. The combined expertise, resources, and shared vision will help us offer greater value to customers, healthcare professionals, and partners across the UK and beyond.”
The acquisition immediately strengthens Mobilitas Group’s offering in both consumer and B2B channels. It brings new capabilities to support customers across all stages of their mobility journey – from lifestyle enhancements to short-term recovery and long-term independence and care. Customers will soon see the benefits in expanded product ranges, enhanced service capabilities and prolific innovation from all Mobilitas Group brands.
